Welcome to the metaverse!
If you’re not already familiar with this latest evolution of the internet, it is the emerging digital space that combines and extends the reach of artificial intelligence, virtual and augmented reality, spatial computing, and more. As it continues to unfold, the metaverse is taking virtual immersion and interactivity to amazing new levels.
Transforming How Businesses Operate
Metaverse advances including virtual reality (VR) and augmented reality (AR) are rapidly transforming the way businesses operate across various industries, including staffing and recruitment. These technologies offer new ways to assess skills and experience, provide training and development, and enhance the overall candidate and employee experience.
- AR adds – or augments – a person’s view of reality using 3D computer-generated images. Advanced AR headsets are helping the metaverse deliver a level of digital experience that is more realistic than previous online gaming platforms.
- Other than a handset or other equipment such as a helmet or sensor-laden gloves, VR doesn’t include a physical-world component. Rather, users enter a computer-generated simulation and can interact with it in ways that seem real.
VR and AR have many useful applications in hiring, including:
- Expanding remote recruitment: Recruiters can design simulated office tours and interviews with candidates – allowing them to see and feel company culture from any remote location and picture themselves in a role without being physically present.
- Better understanding of candidates and their skills: For instance, VR can be used to test people’s decision-making in real-life scenarios. Recruiters can give candidates situations that current employees face, and then use VR to gauge how they would respond.
- Conducting career fairs: Just as they can visit offices remotely, candidates can explore various job opportunities and interact with recruiters in a virtual setting.
- Creating simulated training programs: A VR-simulated, safe, stress-free environment can serve as robust training tool that helps new hires understand the nature of their job without subjecting themselves to risk or wasting company resources. Similar applications work for onboarding, job shadowing, and facilitation of team collaboration.
Engaging Talent Throughout the Hiring Process
Beginning with job advertising and spanning the entire talent management life span, AR, VR and similar advances provide more engaging, immersive experiences to both candidates and employees. At the same time, they equip recruiters with more reliable assessment, hiring, and management tools. Your investment in these technologies can help you more effectively utilize resources while revolutionizing the way you recruit.
Last but not least, being on the cutting edge of tech advances helps you stay competitive in today’s challenging talent marketplace – as the most savvy candidates are more likely to choose a company that offers, understands, and continues to embrace the latest tools and developments.
To take your job advertising and related recruitment strategies to new levels – and stay abreast with the latest industry and tech changes as they occur – consider a partnership with Haley Marketing. Contact us today to meet our team and learn more.
