You Have a Chatbot: What’s the Goal When Someone Chats?
Like so many “new” developments in technology, chatbots have actually been around for quite a while – but only in recent years have they gained
Does Every Page on Your Career Site Convert?
As you recruit and hire new talent, your goal is to take every step possible to incite candidates to apply for your job openings –
Pay Transparency is Increasing: Why You Can’t Wait
Salaries have long been treated as a taboo subject in the workplace. But the reality is, employees talk – and the odds are they already
Should You Be Doing CRO on Your Website?
CRO stands for conversion rate optimization, the process of enhancing your career website to increase the number of candidates you convert into applicants. Done right,
Is Your 2023 Recruitment Marketing Strategy Set?
The combination of the job market, inflation, and economy are just weird. Economic numbers say we should be in the middle of a full recession,
Does Your Company Need Two Recruitment Sites?
How can top talent find what they’re looking for as they search out your company and job openings, without having to spend too much time
