Is Your Career Site Looking at These Two Areas?
Your career site is often a job candidate’s first point of contact with your company. If they can’t access or understand site content, it may
Changes From Indeed You Should Know: What Exactly Do They Mean?
Things are changing very quickly in the recruitment marketing world. Whatever industry or geography you’re in, job advertising is something we all rely on and
The Benefits of Strategic Spending and Segmenting
Background: When you are creating your job advertising budget and strategy, it is important to make sure you are being intentional with your actions. Sure,
What We Know About Indeed’s Change to Pay-Per-Started Application.
In fall 2022, at its IndeedWorks conference, Indeed announced the change from pay-per-click to charging on applications. That evolved into the pay-per-started application. Indeed started
Implementing Budget Spend Rules Contributed to a 68% Decrease in CPA
Challenge: One mistake a lot of staffing companies make is not reviewing their job performance reports and assuming that budget is spending evenly amongst all
Proactively Pacing the Budget Led to 72% More Applies
Challenge: One of our clients works in finding qualified professionals in pediatric and school-based settings. It’s very competitive to recruit nationwide for occupational therapists, speech