
Does Your Site Portray Candidates as the Hero?
Think of your career site as your recruitment storefront. It’s often the first thing candidates see when they begin searching your company – and you

Keep You Job Ads Simple: Showcase What Matters Most to Job Seekers
A lot has changed in recent years. (Talk about an understatement!) In March of 2020, the world was turned upside down by the economic and

Should You Be Doing CRO on Your Website?
CRO stands for conversion rate optimization, the process of enhancing your career website to increase the number of candidates you convert into applicants. Done right,

Does Your Company Need Two Recruitment Sites?
How can top talent find what they’re looking for as they search out your company and job openings, without having to spend too much time

Does Twitter Work for Social Recruiting?
Should Twitter be a tool in your social recruitment arsenal? Can it be used effectively to source candidates and deepen your talent pool? Yes and

Do Staffing Agencies Really Need to Invest in Their Employer Brand?
I’m going to be honest – investing in an employer brand is the hardest area to quickly see tangible and direct results. But it could