Do Your Job Ads Have UTM Tracking? Here’s How to Do It
Knowing which online sources yield the best candidates and the highest return on your recruitment marketing investment is critical. That goes without saying. But there
How Can Your Career Site Be Better than Fortune 500 Companies?
Of all your recruitment marketing tools, your career site should be top priority. Not only is it often candidates’ first contact with your company as
Why Your Employer Brand is the Key to Reducing Employee Turnover
Employer branding has always been a key part of a company’s overall marketing strategy, regardless of economic conditions, hiring trends, or even pandemics. Your ultimate
Do Paid Social Ads Work Better Than Job Boards?
What works best when it comes to advertising your open positions – job boards or paid social media? There’s no one-size-fits-all answer. Most likely, the
Indeed Eliminated Expansions – How Can You Respond?
In July 2022, Indeed enacted its One2One Policy. The policy eliminated the usage of title expansions and geographic expansions. The reason? Indeed said it was
When All the Open Jobs Go Away, How Does That Change Your Job Advertising?
Is a recession imminent? As concerns about economic troubles continue to mount, experts are predicting that it may be inevitable. Signs pointing toward recession have